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I've been running both Shorts and long-form content on my YouTube channel for 6 months now. Here are my actual numbers: **Shorts (150 videos posted):** - Total views: 2.1M - Revenue: $210 (about $0.10 per 1000 views) - Subscribers gained: 4,200 **Long-form (24 videos posted):** - Total views: 180K - Revenue: $1,440 (about $8 per 1000 views) - Subscribers gained: 1,800 **My takeaway:** Shorts are amazing for growth but terrible for direct revenue. Long-form is where the money is. My strategy now is to use Shorts as a funnel to drive people to my long-form content. What's your experience? Are you doing both formats?
My RPM on long-form is even higher because I'm in the finance niche — about $18 per 1000 views. But Shorts brought me 80% of my subscribers. Both formats serve different purposes.
8Great breakdown! I'm at about 8K subscribers and just started mixing in Shorts. Seeing a big bump in impressions already.
8These numbers are really helpful. I've been debating whether to invest time in Shorts and this confirms what I suspected — they're a growth tool, not a revenue tool.
5Have you tried adding affiliate links in your Shorts descriptions? I'm getting about $3-5 per 1000 views when you factor in affiliate commissions on top of ad revenue.
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